Ayadi is a woman-led company and the first startup in the Gulf Cooperation Council (GCC) that connects people with qualified bilingual therapists via video or chat. The word “ayadi” translates to “helping hands,” which perfectly illustrates the project’s mission to become a shelter for people who suffer from mental disorders or need psychological help. Now they have a safe place to talk.
Health & Fitness
UI / UX Designer
Before turning to NERDZ LAB for software outsourcing, the startup’s founder worked on MVP development with another team. Unfortunately, the development process dragged on as they weren’t able to meet the required deadlines. Our task was to quickly take up the project and bring it to the market in less than two months to hit the launch date. Thanks to rapid prototyping and efficient product design, we were able to do that. One of the challenges was to support five products simultaneously (the web version for therapists and two mobile apps (iOS and Android) for patients and therapists), making the entire system look and feel consistent. The platform is available in two languages: English and Arabic, so right-to-left language support was another peculiarity of the project. The platform is a healthcare solution, which means mandatory HIPAA compliance for the USA market and the highest levels of security necessary in general when it comes to patient information and payment processing. So, we put extra effort into making the MVP secure and safe, which would be critical for the future product development and scalability.
Performed a detailed code review and refactoring to analyze the current state of the product.
Followed Scrum and focused on the most valuable features for the client.
Engaged additional iOS and Android developers to accelerate the launch of the first mobile app version.
Tested the MVP thoroughly and performed additional UI checks to ensure the MVP is developed in accordance with design requirements.
Delivered a scalable MVP that provides a seamless user experience and works consistently on all platforms.
Developed an MVP in 1,5 months: four mobile applications for therapists and patients, as well as a web version for therapists.
Set up a solid infrastructure for further product growth and scalability.
Created a smooth user experience and intuitive product design.
Ayadi became the first teletherapy platform in the GCC that connects people with qualified, bilingual therapists via video or chat.