WhatSalon - find great salons in your area

WhatSalon is the newest, fastest and most fun way to browse and book your hair and beauty appointments. We give you instant, real-time access to the diaries of our salons. You choose your service and our app instantly shows you the available times and stylists. So you can work your beauty regime around your own schedule. No waiting. No hassle. It’s beauty, simplified.

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Screens from app

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Services:

iOS
Android
Back-end
Front-end
QA
Design

Technologies:

Swift
Kotlin
PHP Laravel
React JS
Angular
Stripe Payments

Industries:

E-commerce
Media & Entertainment
Other

The Challenge

WhatSalon is a Marketplace product for beauty salons. Our system should work directly with their CRM to give the best experience for the end-user. We need to create an ecosystem in which we can work with as many as possible Salons and putting orders directly into their's CRMs.
Each new has another API, and integration complexity grows exponentially. The first integration is not dependent on anything. Second integration is dependant on a first. Integration #6 is dependent on all five integrated before. 
The process needs to be seamless, and the system needs to be easily extendable.
No matter what CRM salon uses, the application should give the same experience for its users as well as be able to search needed salon across all possible parameters.

The Solution

Integrated microservices architecture, to easily add or remove new CRM integration.
To make any CRM fit WhatSalon functionality, we created a platform where any salon can adjust missing information or edit an existing one.
Created advanced algorithm for Dynamic search across all salons possible parameters - service, location, day&time etc.

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The results

01
The business was acquired for €15,000,000 and is highly valuable for the end-users
02
We established a full ecosystem for salons where they can efficiently operate their business
03
Integrated six biggest Salon software providers in the United Kingdom
04
Reached market with opened opportunity for 20,000 beauty salons

They deliver functional solutions early after making insightful suggestions throughout the development stage. Customers can expect to work with a dedicated team that creates value.

David O'Flynn

Director & Founder